I have to admit it, when I first started my photography business, the last thing I thought about was how to get testimonials from customers – testimonials that could have helped my business take off a lot faster than it did!
Perhaps like most photographers do in that first year or two, I was so concerned with pursuing new clients through traditional marketing and advertising methods, trying to get to grips with SEO and social media marketing, that I overlooked the amazing potential of displaying glowing testimonials from existing clients on the website as a means of improving my marketing.
As hard as it is to own up to the mistake, it was quite a fundamental one now that I look back on it, and I really wish I’d started collecting testimonials much earlier!
But what about you?
Are YOU collecting testimonials from your photography clients, and putting them to good use in your marketing?
If not, I’m about to show you just how EASY it can be…