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How Photography Blogs Help Professional Photographers Get More Business

How Photography Blogs Help Professional Photographers Get More Business

Today we're going to talk about photography blogs - specifically, some of the reasons excuses why photographers seem to avoid them plus a whole array of reasons why you should definitely have a blog for your business. I want to start off with a quick question for you: What do eating broccoli, jogging, drinking more water, going to the gym, and photography blogging all have … [Read more...]

How To Create An Email Marketing Campaign For Your Photography Business

How To Create An Email Marketing Campaign For Your Photography Business

Although Harry Potter and his wizard friends happily use owls to ferry their messages around, that's not really going to work out too well for us professional photographers, so we need something a bit more sophisticated, like a good email marketing campaign. So today's topic is how to create an email marketing campaign for your photography business. In particular, we'll look … [Read more...]

How To Build The Foundation For Your Photography Marketing Strategies In 5 Steps

How To Build The Foundation Of Your Photography Marketing Strategies In 5 Steps

Today's topic should be a welcome one for any photographer trying to build their business, especially if you're reasonably new to the industry, because we're going to look at how you can lay the foundation for your photography marketing strategies in just 5 steps. Specifically, we're going to look at the questions you need to ask yourself about your individual business and … [Read more...]

Selling Fine Art Photography Online: How To Increase Your Chances Of Success

Selling Fine Art Photography Online: How To Increase Your Chances Of Success

(Photography by Jim Lipschutz) Today's topic is selling fine art photography online. Specifically, we're going to look at why so many fine art photographers are having such a hard time making sales, and how you can increase your own chances of success. Before we dive in, I want to make it clear that this is not going to be a discussion about what is and what isn't … [Read more...]