Business And Marketing Education Is Essential: Recommended Reading
As business owners, our education about marketing and business is an ongoing process, and I make a point of reading several great photography books and business books each month to help keep abreast of the latest ideas, strategies, and philosophies. Many of those come from outside the photography industry – a fertile source of new ideas that other photographers might not be putting into practice yet – which is a great way to stay ahead of the game!
Here’s a list of some really good photography books that I know you will find useful as you grow your photography business:
